｜入圍｜

•2016 Adobe Design Achievement Awards包裝設計類

•2016 Adobe Design Achievement Awards平面設計類

•2016金點新秀廠商贊助特別獎視覺傳達設計類

學　　生：侯佳妤、蘇彥丞、蘇庭萱

指導老師：林育靚

利用刺五加的葉形及毛脈為此產品的主要特色，為了推廣這項花蓮志學地區特有的「三葉刺五加」養生茶膳品，透過品牌規劃、包裝設計、影像紀錄及創新口味來營造新形象。

一般市面上的刺五加產品幾乎在平面視覺上皆未有完整的規劃與設計過，而是單純的文字和刺五加圖片來做包裝的平面，在包裝的架構上也較為陽春，且極少有台灣設計的刺五加包裝。我們利用這次產學合作的機會，來設計出屬於台灣培育出來三葉刺五加的包裝平面視覺以及相關產品包裝設計的輔助。

Blessing for Family Wellness

This project highlights the distinct foliage and botanical features of Hualien’s native Three-leaf Eleuthero. To elevate this traditional wellness tea from Zhixue, we transformed its identity through strategic branding, modern packaging, and cinematic storytelling. Recognizing that current market offerings often suffer from rudimentary design and lack a cohesive aesthetic, we leveraged this industry-academia collaboration to create the first premium, Taiwan-designed packaging suite for this local treasure, blending heritage with contemporary visual appeal.